Posts in Customer Satisfaction
Secrets of Successful Companies: Lessons from 330+ Businesses I've Consulted In Over a Decade

Dominic has spent over a decade consulting for more than 330 businesses across various industries. With a wealth of experience and a unique perspective on what drives success, Dominic has distilled his insights into key principles that consistently lead to business excellence. In this video, he shares these invaluable lessons, providing a roadmap for companies aiming to thrive in today's competitive landscape.

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Customers Leave You In A Heartbeat When...

In the fast-paced world of business, retaining customers is often more challenging than acquiring them. Dominic, in his insightful video "Customers Leave You In A Heartbeat When...", delves into the core issues that drive customers away. Understanding these pitfalls is crucial for any business aiming to build a loyal customer base. Let's break down the key points Dominic discusses and explore how to address them effectively.

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What Makes People Fans (Of Your Brand)

In the ever-evolving landscape of consumer behavior, understanding what transforms a casual customer into a loyal fan is crucial for any brand's success. Dominic sheds light on this transformation in his insightful video, "What Makes People Fans (Of Your Brand)". Here, we'll break down Dominic's key points and explore how you can implement these strategies to cultivate a dedicated fanbase for your brand.

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The FIRST Signs Your Zendesk Will FAIL

In the dynamic world of customer service, the efficiency of your support system can make or break your business. Recently, Dominic delved into the telltale signs that your Zendesk setup is on the verge of collapse. Dominic's insights are invaluable for anyone managing a Zendesk instance. Here’s a detailed breakdown of the critical points.

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Business Growth: Customer Effort Score (CES)

Central to the understanding of CES is the premise that minimizing customer effort leads to heightened satisfaction and loyalty. Unlike traditional metrics like Net Promoter Score (NPS) or Customer Satisfaction Score (CSAT), which focus on customers' attitudes or perceptions, CES emphasizes the ease with which customers can accomplish their goals when interacting with a company. This theory aligns with the concept of "effortless experience," where reducing friction in customer interactions becomes the cornerstone of service excellence.

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ZENDESK vs INTERCOM

In the world of customer support and communication platforms, two heavyweights stand out – Zendesk and Intercom. Choosing the right tool for your business can be a daunting task, but fear not! Dominic has taken the time to break down these giants in a detailed video, examining their purpose, features, ticketing, outbound capabilities, sales functionalities, pricing, and finally, delivering his conclusions. Let's dive into the showdown of Zendesk vs. Intercom as Dominic walks us through the essential aspects.

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Brand Loyalty And The Boy Who Cried Wolf

In today's fast-paced business world, maintaining a loyal customer base can be quite a challenge. With countless options available in almost every industry, customers are quick to switch their allegiance to brands that offer a superior customer experience. In this context, Dominic has made the video below, in which he provides valuable insights into building brand loyalty by avoiding common pitfalls. Let's dive into the key takeaways from this engaging discussion.

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Zendesk Conversational Experience Best Practices

In this article, we'll delve into the valuable insights shared by Dominic, who discussed various aspects of conversation management, including when a conversation should end, the concept of a "customer close," the "3 strike session," addressing inactivity, handling multiple ticket types, and some extra best practices.

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